What the future holds for Influencers?

Bess Myerson, “TV Tip of the Week,” Pin Curls, 1953 source

How it all started…

Influencer Marketing is a new method of advertising and most companies haven’t found the right buttons or the right people to guide them yet. Credits: Johnny Greig/Getty Images

Today…

What the future holds?

#1 Quality vs Quantity

Influencers with lots of followers, but no interaction or quality on their content will vanish.

#2 Micro- and nanoinfluencers

nanoinfluencers — people who have less than 10.000 followers

#3 Influencer’s platforms and agencies’ services

Susurrus is a platform that helps brands advertise their products and services through influencers.

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